Home By Content & Audience By Media Type All Products About Us Work With Us
Home By Content & Audience By Media Type All Products About Us Work With Us
IMRE Banner

Food Safety

Dive into food safety education, where we utilize a range of engaging platforms to promote awareness and knowledge. Our products make learning about food safety an enjoyable adventure while providing best practices to ensure a safer and healthier food environment for all.


Games & Interactives


Market Set Go!

Market Set Go Banner image

In the educational game Market, Set, Go, you're a vendor at the Farmers' Market. Solve problems with food safety, and keep your customers happy and healthy.


iTIPS Food Safety

iTIPS banner with characters in the game

Workers learn about common food safety issues that arise in small production facilities. This interactive web module provides robust access to training tools to help improve food safety practices and regulatory compliance.


Produce TRAINer

Produce TRAINer banner with characters in the game

A food safety training toolkit for produce farm workers, with lessons and scenarios to practice risk assessment on the farm. Learn about how decision making and Standard Operating Procedures help keep you and the produce you work with safe.


Theme Park Kitchen

Theme Park Kitchen banner with characters in the game

The game teaches food safety in engaging ways and helps youth internalize safe practices around cooking and food handling. Theme Park Kitchen is great to play in the classroom, at home, or as part of 4-H or Extension programs.


Farm Sanitizing

Farm Sanitizing banner image

Minimize contamination from pathogenic microorganisms on tools and equipment to reduce cross-contamination and foodborne illnesses.


Potluck Panic

Potluck Panic! image

You are tasked with gathering knowledge and ensuring food gets assembled with food safety in mind, from factory to potluck.


Virtual Labs

Virtual Labs banner image

Interactive modules train high school and college students in laboratory skills and concepts relevant to food science, including using a microscope, testing for aflatoxin, culturing bacteria, measuring pH, and using disposable lab equipment.


Water Sampling

Water Sampling banner image

Water for irrigation comes from ponds, rivers, and canals, or water treatment plants. Farmers and scientists test samples from these sources to ensure they are safe.


Irrigation Training Modules

Irrigation Training Modules Banner image

Explore four treatment methods for cleaning irrigation water and practice testing chlorinated systems so you can implement the appropriate treatment to your situation while validating, verifying, and monitoring your process. 


Outbreak Squad

Outbreak Squad banner image

Do you have what it takes to lead the squad? Use your team of heroes to research, educate, heal, and protect people. Keep the community from getting sicker!

Videos & Animations


Don't Wash Your Chicken!

Don't Wash Your Chicken! Banner image

Our studio has completed two rounds of educational materials on the danger of washing chicken. The first set of cooking videos and photo novelas. The second campaign added animations which address the key misconceptions of chicken washing, and offers a social media campaign.


Infotoons – Food Safety

Infotoons – Food Safety Banner image

Learn the science behind food safety, with real examples, to foster a food safety culture among agricultural producers and processors, especially those selling directly to consumers. In collaboration with Maine Cooperative Extension, its focus is on regional foods from Maine, such as wild blueberries and seaweed.


Fresh and Sometimes Dirty

Fresh and Sometimes Dirty Banner image

Fresh produce can sometimes be dirty. It’s important to wash it, no matter where you get it. These short, humorous videos are aimed at consumers who shop at Farmers’ Markets and suitable for sharing on social media.


Don't Be Gross

Don't Be Gross Banner image

This in-school project raises awareness among teens about food safety actions they take each day that are unsafe and about positive steps they can take to prevent illness.


Produce Safety Matters

Produce Safety Matters Banner image

Growers, packing centers, and retailers rely on one another to prevent contamination and keep consumers safe. Four animations illustrate how contamination can spread from field to table and suggest ways to avoid this.


Because I Care, I Wash My Hands

Image from video Because I Care I Wash My Hands

Suited for child care centers, this curriculum is full of songs, activities, and experiments to help children understand why and how handwashing keeps people healthy. It includes the viral video “Because I Care Lullaby,” which has been viewed 97 million times.


The BAC Files (English, Spanish, & Navajo)

The BAC Files (English, Spanish, & Navajo) banner image

Designed for adults and older youth, this video uses an entertaining, informal style to teach viewers how to keep food safe to eat. Fighting BAC has never been so much fun! Available in English, Spanish, and Navajo.


Chinese Food Safety

Chinese Food Safety banner image

Chinese is the third most commonly spoken language in U.S. foodservice operations. In the U.S., many food safety educators only speak English and so it ca be difficult to effectively train Chinese speaking workers. This website was designed to help food safety educators reach this important group of foodservice workers. Available in English, Mandarin, and Cantonese.


It's Good Business: Processing Salsa Safely (English & Spanish)

It's Good Business: Processing Salsa Safely (English & Spanish) Banner image

This interactive module builds users' understanding of horse behavior to help them learn to handle horses safely and effectively. Topics include approaching a horse in a stall, catching and haltering, leading, and turning out a horse in a group.


Processing Salsa Safely at Home

Processing Salsa Safely at Home banner image

When you process salsa correctly, you'll know it's safe. Learn how to process and preserve salsa safely at home using a United States Department of Agriculture-approved recipe.


Making It Safe (English & Spanish)

Making It Safe (English & Spanish) Banner image

A Hazard Analysis Critical Control Points (HACCP) Food Safety Program designed for Small Food Processors in the Southwest.


Preparing Safe Mexican Foods

Preparing Safe Mexican Foods Banner image

Having a monitoring program in your food establishment is important. It just makes good sense to protect your customers and your reputation by implementing a HACCP plan.


La Vida de Matilde (Spanish)

La Vida de Matilde (Spanish) banner image

This short drama follows Matilde over several weeks as she opens her own home childcare. She becomes aware of food safety issues and learns how to combat BAC, the bacteria food may contain if it is not properly prepared or handled.

Social Media Campaigns


Don't Wash Your Chicken!

Don't Wash Your Chicken! Banner image

Although raw chicken and turkey can carry bacteria on its surfaces, research shows that washing raw poultry under running water is a bad idea. This website includes fotonovelas, mini-dramas, recipes, and videos to help spread the message. An animation shows how bacteria can contaminate surfaces and other foods.


All About Microgreens

All About Microgreens Banner image

Microgreens share similar anatomy and nutritional benefits to sprouts, but carry a much lower risk of foodborne illness. This campaign educates consumers and home-growers about the differences between sprouts and microgreens, and promotes the practice of washing microgreens, which research suggests is the safest way to eat them. Animated videos show the best sanitation practices.


Legacy Projects


Science Pirates: The Curse of Brownbeard

Science Pirates: The Curse of Brownbeard banner image

Science Pirates uses games, songs, and scientific experiments to give youth a better understanding of the "whys" behind good food safety practices based on national science standards. The player helps the desperate crew solve and 'break' the "The Curse of Brownbeard."


Ninja Kitchen

Ninja Kitchen Foods Banner image

You're a ninja - and a short order cook. Prepare and serve food safely before your customers walk away. Sophisticated gameplay reveals principles of food safety. Redesigned to Theme Park Kitchen .


Safe Preparation of Beef Jerky

Safe Preparation of Beef Jerky banner image

Beef jerky is prepared via a variety of methods. This interactive allows users to specify the method they use and shows what key steps are necessary for a safe product in each case.